WHAT IS ADSCIENCE?
AdScience Growth Engine is our proprietary Customer Data & Activation Platform. It unifies your marketing and customer data, utilizes AI/ML to identify high-probability audiences, activates them across channels, and reallocates budget in real-time to what’s working, with clear attribution to revenue.
Embedded in every Imaginuity engagement, AdScience turns data into decisions that help multi-location brands learn, grow, and scale efficiently.
From CRMs and media platforms to POS systems and web analytics, AdScience activates your data in real time—so you can move from insight to impact faster.
360° DATA VISIBILITY
Unify data from CRM, media, analytics, POS systems, and more—across every franchisee and location—into one centralized view.
AI-POWERED INSIGHTS & OPTIMIZATION
Let machine learning surface trends, detect patterns, and recommend next-best actions before your team even asks.
MULTI-TOUCH ATTRIBUTION MODELING
See the full customer journey—and assign value to every online and offline touchpoint, not just the last click.
REAL-TIME LOCAL CAMPAIGN ADJUSTMENTS
Monitor performance at the location level and make fast, data-backed optimizations that improve ROI across markets.
EXECUTIVE-READY DASHBOARDS
Transform complex data into clear visualizations—built for fast decision-making and effortless reporting to stakeholders.
HOW ADSCIENCE WORKS
From data collection to optimization, see how AdScience drives smarter marketing at every step.
DATA AGGREGATION & INTEGRATION
AdScience centralizes data from CRMs, ad platforms, web analytics, POS systems, call tracking, and more—bringing every location into a single, unified view that powers smarter decisions and real results.
INSIGHT VISUALIZATION & STRATEGIC INTELLIGENCE
Custom dashboards align to your KPIs at the national, regional, and local level, while AI models analyze patterns, surface predictive insights, and uncover opportunities before they impact performance.
OPTIMIZATION & EXPERT SUPPORT
Real-time data and strategic guidance from Imaginuity’s performance experts ensure your media, creative, and targeting are always optimized—automated, adaptive, and built to deliver smarter, faster results.
WHY FRANCHISE & MULTI-LOCATION BRANDS CHOOSE ADSCIENCE
Built for Scale & Simplicity
Designed for national brands with hundreds of locations and for marketers who need clarity without complexity.
Marketing ROI, Visualized
No more spreadsheets. Get real-time, visual proof of how your campaigns are driving results.
Smarter Local Execution
Enable franchisees or field marketers to act on local-level data without losing centralized control.
Proven at Enterprise Scale
Used by brands like HomeVestors to power national marketing strategy with ZIP-code-level intelligence.
UNLOCKING GEOGRAPHIC PRECISION FOR HYPER-LOCAL TARGETING
“AdScience delivers pinpoint customer and geographic intelligence with ZIP-code level precision—so you can target local audiences with greater accuracy than traditional platforms allow. By connecting diverse data sources, it empowers you to assess and optimize campaign performance down to specific cities, neighborhoods, and even individual ZIP Codes.”
— Taylor Calise, Imaginuity CEO
Rows of Data Processed
AdScience processes billions of data points to uncover patterns, insights, and opportunities that drive campaign success.
Data Variables Analyzed
From demographics to engagement metrics, we analyze 1,200 distinct variables to create precision-targeted strategies.
Integrated Data Sources
AdScience unifies data from more than 25 sources, giving you unparalleled insight and a single source of marketing truth.
BUILT FOR MEASURABLE GROWTH
