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HOW WE HELP

Smarter Marketing Starts Here.

When you know better, you do better. That’s why we bring together human insight, performance data, and AI-powered intelligence to solve your most complex marketing challenges. Whether you need more leads, stronger local engagement, or scalable growth across locations, we connect the strategy, technology, and execution it takes to make it happen.

Target the right homes at the right time.

AI Mail is a data-driven direct mail system that targets the right households, improves performance over time, and delivers measurable results.

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WHO WE HELP

Solutions Built for Scale. Expertise Built Around You.

From franchise systems and multi-location brands to enterprise marketers and private equity-backed businesses, we help organizations grow smarter at every stage. Our approach adapts to your structure, goals, and market realities—so you can perform better, everywhere you operate.

Looking for a specific industry?

Explore tailored strategies and solutions built to solve the unique challenges of your industry—and drive performance where it matters most.

B2B | B2C
Marketers

PRODUCTS & PLATFORMS

Technology That Turns Insight Into Action.

Our proprietary platforms—AdScience® and Pylot®—connect data, automation, and optimization to help you market smarter. Whether you’re looking to centralize your marketing or activate insights in real time, our tools are built to scale with you.

Smarter Tools. Better Results.

Turn marketing data into smarter decisions with AI-powered insights, attribution, and real-time performance activation.

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See It In Action

Easily manage local marketing at scale with centralized control, customizable content, and location-level performance visibility.

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ABOUT

Driven by Purpose. Powered by People.

Imaginuity is a performance marketing agency built for what’s next. Our leadership, culture, and values are rooted in one belief: when you know better, you do better. Meet the team, explore careers, and see what makes us different.

Your new career is a single click away.

Join a team where curiosity is encouraged, innovation is rewarded, and growth is built into everything we do.

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OUR WORK

PERFORMANCE ISN’T A SERVICE. IT’S A SYSTEM.

AI-Powered Insights. Connected Strategy. Smarter Growth.

AdScience® transforms your data into AI-driven insights and real-time activations—helping you scale what works, fix what doesn’t, and grow smarter across every market.

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WHAT IS ADSCIENCE?

AdScience Growth Engine is our proprietary Customer Data & Activation Platform. It unifies your marketing and customer data, utilizes AI/ML to identify high-probability audiences, activates them across channels, and reallocates budget in real-time to what’s working, with clear attribution to revenue.

Embedded in every Imaginuity engagement, AdScience turns data into decisions that help multi-location brands learn, grow, and scale efficiently.

From CRMs and media platforms to POS systems and web analytics, AdScience activates your data in real time—so you can move from insight to impact faster.

360° DATA VISIBILITY

Unify data from CRM, media, analytics, POS systems, and more—across every franchisee and location—into one centralized view.

AI-POWERED INSIGHTS & OPTIMIZATION

Let machine learning surface trends, detect patterns, and recommend next-best actions before your team even asks.

MULTI-TOUCH ATTRIBUTION MODELING

See the full customer journey—and assign value to every online and offline touchpoint, not just the last click.

REAL-TIME LOCAL CAMPAIGN ADJUSTMENTS

Monitor performance at the location level and make fast, data-backed optimizations that improve ROI across markets.

EXECUTIVE-READY DASHBOARDS

Transform complex data into clear visualizations—built for fast decision-making and effortless reporting to stakeholders.

WHEN YOU KNOW BETTER, YOU DO BETTER.:

Franchise and multi-location brands face a unique challenge: too much disconnected data, and too little visibility.
AdScience brings it all together—consolidating CRM, media, POS, and web analytics into one unified platform.
The result? Clearer decisions, smarter campaigns, and measurable performance across every location.

HOW ADSCIENCE WORKS

From data collection to optimization, see how AdScience drives smarter marketing at every step.

DATA AGGREGATION & INTEGRATION

AdScience centralizes data from CRMs, ad platforms, web analytics, POS systems, call tracking, and more—bringing every location into a single, unified view that powers smarter decisions and real results.

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INSIGHT VISUALIZATION & STRATEGIC INTELLIGENCE

Custom dashboards align to your KPIs at the national, regional, and local level, while AI models analyze patterns, surface predictive insights, and uncover opportunities before they impact performance.

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OPTIMIZATION & EXPERT SUPPORT

Real-time data and strategic guidance from Imaginuity’s performance experts ensure your media, creative, and targeting are always optimized—automated, adaptive, and built to deliver smarter, faster results.

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WHY FRANCHISE & MULTI-LOCATION BRANDS CHOOSE ADSCIENCE

Built for Scale & Simplicity

Designed for national brands with hundreds of locations and for marketers who need clarity without complexity.

Marketing ROI, Visualized

No more spreadsheets. Get real-time, visual proof of how your campaigns are driving results.

Smarter Local Execution

Enable franchisees or field marketers to act on local-level data without losing centralized control.

Proven at Enterprise Scale

Used by brands like HomeVestors to power national marketing strategy with ZIP-code-level intelligence.

UNLOCKING GEOGRAPHIC PRECISION FOR HYPER-LOCAL TARGETING

“AdScience delivers pinpoint customer and geographic intelligence with ZIP-code level precision—so you can target local audiences with greater accuracy than traditional platforms allow. By connecting diverse data sources, it empowers you to assess and optimize campaign performance down to specific cities, neighborhoods, and even individual ZIP Codes.”

— Taylor Calise, Imaginuity CEO

2.0+B

Rows of Data Processed

AdScience processes billions of data points to uncover patterns, insights, and opportunities that drive campaign success.

Data Variables Analyzed

From demographics to engagement metrics, we analyze 1,200 distinct variables to create precision-targeted strategies.

Integrated Data Sources

AdScience unifies data from more than 25 sources, giving you unparalleled insight and a single source of marketing truth.

BUILT FOR MEASURABLE GROWTH

Unified Marketing Intelligence: AdScience consolidates data from CRMs, media platforms, POS systems, and analytics tools—delivering one trusted source of truth to guide smarter marketing decisions.

Real-Time Optimization: With live insights and AI-powered recommendations, you can adapt campaigns, shift budget, and fine-tune targeting in the moment—maximizing ROI without the guesswork.

Enterprise-to-Location Visibility: Track performance at every level—national, regional, and local—so stakeholders across the organization can act confidently and stay aligned on what’s working.