WHY INTERACTIVE MAPS MATTER

Shoppers want instant answers—where to park, how to find stores, and what’s happening now. Outdated static directories can’t keep up with these expectations. Interactive maps deliver a dynamic, mobile-friendly, real-time experience that connects online discovery with in-person shopping journeys.

With Pylot + TouchSource, you go beyond basic wayfinding. You guide visitors efficiently, showcase tenants more effectively, and create smarter shopping center experiences that increase trust, boost satisfaction, and drive measurable ROI.

KEY BENEFITS

FOR SHOPPERS:

  • Easy Navigation – Find stores, dining, and events in seconds.
  • Multi-Device Access – Use maps on mobile, kiosks, or your center’s website.
  • Personalized Directions – Step-by-step routes based on each visitor’s needs.

FOR PROPERTY MANAGERS & OWNERS:

  • Increase Tenant Visibility – Showcase stores, dining, and events to attract more visitors.
  • Portfolio-Level Control – Control and update maps for multiple centers from one dashboard.
  • Monetization Opportunities – Sell premium placements, feature promotions, and improve tenant ROI.

  SEAMLESS INTEGRATION WITH PYLOT

Your interactive maps aren’t just directories, they’re part of a connected SEO/AEO + chatbot strategy:


Search-Ready Data

Every store listing, amenity, and event is structured for Google, Siri, Alexa, and AI-powered assistants. That means when shoppers ask “What time does the food court close?” or “Which stores sell shoes near me?”, your center appears with accurate, real-time answers that drive traffic directly to tenants.

 


Chatbot Support

Integrated chatbots provide map-linked, conversational responses to common questions—from “Where’s the nearest restroom?” to “Which entrance is closest to Macy’s?” This creates a frictionless, self-service experience for visitors while reducing calls and requests to on-site staff.

 


Portfolio Consistency

Manage maps, FAQs, and chatbot responses across an entire portfolio from one dashboard. Ensure consistent branding and accurate tenant data for every property, while giving local teams the flexibility to update store hours, promotions, and seasonal events in real time.

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WHY PYLOT + TOUCHSOURCE?

When you choose Pylot + TouchSource, you get a purpose-built wayfinding and interactive map solution that addresses the real needs of both shopping centers and their visitors. Here’s what sets us apart:

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    Seamless Visitor Experience

    Consistent navigation across web, mobile, and on-site kiosks.

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    Enterprise Scalability

    Manage maps, FAQs, and chatbots for one property or an entire portfolio from a single dashboard.

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    Search & AI Optimization

    Structured data built for Google, Siri, Alexa, and AI assistants ensures accurate, real-time answers.

The difference: Your shopping center doesn’t just look good – it performs.

FAQ

Can I update maps across multiple properties at once?

Yes. With Pylot + TouchSource, you can manage and update maps, store directories, FAQs, and chatbot responses for multiple shopping centers from a single dashboard. Changes publish in real time, ensuring every property stays accurate, consistent, and on brand—without the need for separate updates at each location.

Do the maps work on kiosks and mobile devices?

Absolutely. Pylot + TouchSource maps are designed to be mobile-first and multi-channel, delivering the same seamless experience on smartphones, tablets, desktop websites, and in-center kiosks. Visitors can search, filter, and get directions on the device they prefer, while property teams only need to manage one system.

Can maps integrate with FAQs and chatbots?

Yes. Pylot + TouchSource maps connect directly with FAQs and chatbots, giving visitors instant, map-linked answers to common questions such as “Where’s the nearest restroom?” or “Which entrance is closest to the food court?” This integration reduces staff workload, improves visitor satisfaction, and ensures consistent, real-time information across all channels.

How do maps support leasing and tenant ROI?

Pylot + TouchSource maps give property managers actionable insights into shopper behavior—showing which tenants are most searched, what categories attract attention, and where visitors spend time. This data helps leasing teams demonstrate value to current tenants, attract new retailers, and create premium placement opportunities. By combining visibility with performance analytics, maps directly contribute to stronger tenant ROI and portfolio growth.

READY TO KNOW AND DO BETTER?

Future-proof your shopping center with interactive maps that engage, guide, and convert.

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