Strategy / Creative / Technology
Wally’s Party Factory Makes It Easy to Throw a Party
Imaginuity helped Wally’s Party Factory move into online retailing and give its customers a festive brand-focused site.
Wally’s Party Factory needed a retail site promoting its products as well as promoting fun. With dozens of possible party occasions, Imaginuity architected a site that could easily navigate users to the products they need for whatever type of party they’re hosting.
Imaginuity custom designed a site featuring numerous promotion areas so Wally’s can advertise current and upcoming party occasions. An easy-to-use navigation structure allows users to browse by either product types or party types. Finally, hand drawn doodling throughout the site adds a whimsical look to the site’s atmosphere.