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Strategy / Creative / Technology

Wally’s Party Factory Makes It Easy to Throw a Party

Imaginuity helped Wally’s Party Factory move into online retailing and give its customers a festive brand-focused site.

Wally’s Party Factory needed a retail site promoting its products as well as promoting fun. With dozens of possible party occasions, Imaginuity architected a site that could easily navigate users to the products they need for whatever type of party they’re hosting.

Imaginuity custom designed a site featuring numerous promotion areas so Wally’s can advertise current and upcoming party occasions. An easy-to-use navigation structure allows users to browse by either product types or party types. Finally, hand drawn doodling throughout the site adds a whimsical look to the site’s atmosphere.