Navigating the ever-increasing complexity of today's marketing ecosystem is challenging. You need an agency partner that takes a disciplined and customer-centered approach to guide your marketing planning, technology strategy and customer experience design.
For over 20 years, Imaginuity® has combined imaginative thinking with innovative technologies to create transformative results for our clients. We've successfully partnered with national and global brands across industries, including those in commercial real estate, franchise, home services, financial services, and technology. Brands that are looking to efficiently scale and transform their organization's digital marketing practices are our sweet spot.
Commercial Real Estate
Taking advantage of marketing opportunities for commercial real estate companies is one of our strengths. Our vertical-specific understanding and insights help CRE leaders keep up in today's highly competitive and rapidly changing business landscape. We know how to identify the right tools, platforms, and channels to smartly evolve and scale their digital marketing presence while ensuring everything works well together to deliver a seamless customer experience across properties.
With our innovative Pylot™ platform, an all-in-one website development, management, and digital marketing hub, we help CRE organizations manage the complexity of multi-location marketing to scale their unique brand presence, develop localized campaigns and optimize media performance on the fly.
As a leading digital transformation agency, we bring imagination, ingenuity, cross-departmental collaboration, and quantifiable KPIs to each client engagement. We can help you establish a compelling brand positioning, execute engaging multi-location campaigns, build mission-critical websites, and implement data-driven media plans. We connect the dots, cut through the noise, and manage the many moving parts in today's complex marketing ecosystem to help you elevate the customer experience and drive better campaign outcomes for your entire portfolio.
Franchises and Multi-Location Businesses
Imaginuity has extensive experience supporting the marketing initiatives of franchise and multi-location businesses. Our integrated services and technology platforms help you efficiently deploy a scalable, flexible marketing ecosystem across geographically dispersed locations.
We combine Pylot™—our innovative platform for multi-location website development, management, and integrated marketing programs—with services and tools to help you improve customer experiences and shorten time to value.
Our proprietary customer data platform, AdScience®, was built to help franchise and multi-location businesses optimize their marketing programs by efficiently connecting the dots across all stages of the customer journey. AdScience combines disparate data points from first-, second- and third-party data sources to create a single source of customer truth for greatly improved media planning and operational decision making. AdScience also provides actionable visualizations that enable the tracking of national, regional and individual franchisee campaigns down to a single transaction.
Over the past several years, the best ways for brands to plan, execute and measure marketing campaigns have significantly changed. A profusion of new tools, platforms and technologies are now enabling more data-driven approaches, better customer understanding and improved ways to convert customers and prospects more efficiently.
However, rather than making things easier, this evolution has made marketing much more complex. What was once a fairly straightforward process from awareness to consideration to purchase, supported by a few broad-reaching media options, is now a constellation of countless directly and indirectly connected touchpoints that even the most seasoned marketing team can find difficult to harness.
Imaginuity’s unique combination of integrated services and innovative platforms helps forward thinking brands transform their marketing presence by connecting the dots across the customer journey. As a result we are able to help you deliver the right message to the right person on the right channel and at the right time and maximize the impact of every marketing dollar spent.
We can help transform your business.
If you are looking for a digital transformation agency, get in touch today to see how our unique offering of integrated services and innovative platforms can make a difference for your business.