We Buy Ugly Houses®
HomeVestors® of America, Inc., also known as the We Buy Ugly Houses® people, is a privately owned, nationwide US real estate investing franchisor, independently owned and operated by franchisees who buy homes in need of repair and homes that owners need to sell more quickly than usually can be done through a realtor. The company has bought over 125,000 homes since its formation in 1996, and has become America’s #1 cash home buyer. Imaginuity was hired to drive qualified leads for HomeVestors, leveraging data, marketing and media.






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