(noun) The process of finding the most appropriate and highest value keywords (i.e., those words or phrases that draw the greatest volume of appropriate traffic).
“Keyword research is a fundamental component of our online efforts.”
Alternate definition: Spinning words into search engine gold.
On a Related Note
Imaginuity’s SEO strategies are built upon a collaborative spirit. We have search experts and skilled writers who work side-by-side within a team of developers. We seek out right results based around what consistently works. Read more about creating a stronger Strategy.