(noun) A technique for solving problems, amassing information, stimulating creative thinking, and developing new ideas through unrestrained and spontaneous discussion.


“While brainstorming, they realized the answer was right in front of them.”

Alternate definition: When creatives lock themselves in a room and use their collective brain power.

On a Related Note 

At Imaginuity, our creative team is tasked with ensuring you present your best foot forward at every touch point. So, whether it’s in the digital or traditional space, our creative process remains the same: analyzing the targeted audiences, researching the competition, and diving into the communication strategy to hone the most appropriate and meaningful message. Read more about our Creative strengths.

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