Brand Launch

LALA shakes up U.S. yogurt smoothie market


LALA Foods selected Imaginuity to launch its products into the U.S. market.


Their yogurt smoothies products are featured front and center in this beautiful consumer website. The custom responsive website features video, integration with social media and store locators to easily find LALA products. From start to finish the vision and strategy was executed to achieve a fresh and distinctive customer experience.

Services Provided

  • Strategy
  • Creative
  • Technology
  • Data + Analytics
  • Video


Imaginuity jumped in and engaged with our brands on a deep level within the first two weeks of being hired. They have made everyone from myself, to our CEO, CMO and sales team proud of the work we are doing. This has greatly helped pave the way for an important national launch here at Borden Dairy.

Desiree Johnson, Director of Marketing, Borden Dairy

Imaginuity Insights