DALLAS (March 16, 2016) – Calise Partners, the integrated marketing agency behind Advertising Science™, was honored with a bronze award at the 2016 ADDY Awards, presented by the Dallas chapter of the American Advertising Federation.
Calise Partners was one of 950 entries submitted this year. The agency won in the Advertising Industry Self-Promotion Category for its “Work Like its 1985” campaign.
“We’re very proud of our innovative creative department, led by our creative director Mike Heronime,” said Charlie Calise, president of Calise Partners. “Whether it’s print, digital or broadcast advertising, our creative team comes up with very clever ideas and executes them flawlessly.”
Calise Partners “Work Like its 1985 Campaign” was inspired by the 1985 film “Back to the Future” reference to time travel for Dr. Emmitt (Doc) Brown and Marty McFly to the future on October 21, 2015. Calise Partners’ creative team created handmade art boards with cut and paste typesetting, blue line guides and crop marks. Each one was sent to potential and existing clients on October 21, 2015. The project was the collective brainchild of creative team members: Mike Heronime, Blake White, Joan Buccola and Jill Juncker.
“We work tirelessly to develop idea-driven campaigns that are effective across all media,” said Mike Heronime, creative director at Calise Partners. “As a company that loves science (especially AdScience®) we are very happy that our homage to the ‘Back to the Future’ film helped us earn this recognition.”
The ADDY Awards took place on February 18, 2016 at Gas Monkey Live in Dallas, Texas.
ABOUT CALISE PARTNERS
Calise Partners is the Integrated Marketing Agency that has Advertising Down to a Science™. Our powerful AdScience Data Management Platform takes the mystery out of advertising by profiling current customer data to more profitably mine new customers for our clients. Headquartered in Dallas with offices in Denver, Calise Partners provides integrated marketing, creative, advertising, paid & social media, public relations and database marketing services. For more information visit www.CalisePartners.com.